Example: Project management & cost control

TVC cost control for Bonduelle

Methodology

  • 01Production of a TVC covering all Bonduelle brands (3 versions, 3 product plan options)
  • 02Anticipation and management of production solutions within sanitary constraints (COVID), and overall budget management (25% budget reduction)
  • 03Exceptional planning constraints : shoot & delivery of all films within a month
  • 04Usage Rights negotiation and contract management

Briefly

3 films
1 month for shoot, post and delivery
25% budget reduction

IMC campaign cost control for Nissan

Methodology

  • 01Production of all contents (TVC, Print, CRM, Digital) linked to the launch campaign for the new Juke model
  • 02Objective to produce as much content as possible within a fixed and challenging overall budget, split across 4 agencies
  • 03Finding production solutions, coordination of these with the agencies, optimising initial costs and enabling additional content to be produced

Briefly

33% budget optimisation
24 separate contents
4 agences coordinated

Annual CRM & Social SOW cost control for Dolce Gusto

Methodology

  • 01Strategic and ambitious CRM & social program, developed across 2 agencies
  • 02Upfront agency budget clarification and setting, support to split decision
  • 03Annual fees and production cost control across all CRM and social projects

Briefly

+100K€ budget optimisation