References : Project management & cost control
TVC - Digital project - Content - Print
Cost control of a TVC for Bonduelle
TVC covering all Bonduelle brands (3 versions, 3 product plan options)
Briefly
3 films
1 month for shoot, post and delivery
25% budget reduction
Response
- Anticipation and management of production solutions within sanitary constraints (COVID), and overall budget management
> 25% budget reduction
- Exceptional planning constraints
> shoot & delivery of all films within a month
- Usage Rights negotiation and contract management
Cost control of an IMC campaign for Nissan
Contents (TVC, Print, CRM, Digital) linked to the launch campaign for the new Juke model
Response
- Objective to produce as much content as possible within a fixed and challenging overall budget, split across 4 agencies
- Finding production solutions, coordination of these with the agencies, optimising initial costs and enabling additional content to be produced
Briefly
24 separated contents
4 agencies coordinated
33% budget optimisation
Cost control of a CRM & Social scope of work for Dolce Gusto
Strategic and ambitious CRM & social program, developed across 2 agencies
Briefly
+ 100K€ budget optimisation
Response
- Upfront agency budget clarification and setting, support to split decision
- Annual fees and production cost control across all CRM and social projects
